Sunday, April 17, 2011

Inti Adsense TOS ( Peraturan Adsense)

Pengguna layanan Adsense mungkin sering selali kebingungan dengan TOS atau Peraturan Adsense yang selama ini sering berubah-ubah. Karena banyak sekali publisher Google Adsense melakukan kecurangan dalam beberapa aturan yang sudah ditetapkan oleh Google Adsense maka Google pun mengupdate TOS nya, tetapi TOS itu tidak jauh berbeda dengan TOS yang sebelumnya.

Ini adalah gambaran besar dan mungkin ringkasan dari TOS Adsense yang selama ini membingungkan Anda

1. Jangan klik sendiri adsense, atau meminta orang lain untuk klik adsensemu dengan alasan apapun.

2. Jangan mengubah kode Adsense.

3. Dilarang punya lebih dari satu account. Satu Account cukupl untuk beberapa website / blog.

4. Tidak menempatkan informasi seperti “Silahkan klik iklan ini dan membantu seseorang” atau “kunjungi sponsor kami” … dll.. dalam bahasa apapun.

5. Jangan menempatkan adsense berdekatan dengan gambar / thumb gambar.

6. Jangan mengirimkan iklan adsense melalui email.

7. Jangan menempatkan lebih dari 3 adsense unit iklan dan 3 ads link adsense atau 2 kotak pencarian pada halaman web.

8. Dilarang memberitahukan informasi CTR…. eCPM kepada orang lain.. terutama lewat prinscreen ato image

9. Dilarang menempatkan adsense pada website/blog porno, warez, mp3 download ato content yang ilegal

10. Jangan menempatkan Iklan text selain adsense dengan pewarnaan dan bentuk sama seperti adsense.

11. Judul label hanya hanya boleh “link sponsor” (Sponsor Link) atau “iklan” atau “Advertisements” saja.

12. Tidak boleh membuka window baru waktu seseorang mengklik iklan.

13. Menempatkan iklan adsense hanya pada halaman web/blog. Tidak boleh menempatkan iklan adsense sebagai popup/popunder dan sejenisnya.

14. Website/blog harus memiliki Privacy policy.

15. Tidak menjadikan iklan Adsense sebagai iklan alternatif. Misalnya kamu pasang iklan dari Chitika/lainnya… trus saat iklannya tidak bisa tampil, adsense di jadikan sebagai alternative iklanya.

16. Pastikan tempatkan iklan adsense dalam bahasa yang sudah support. sekarang web/blog bahasa indo blom support.

17. Hindari pemasangan iklan yang berlebihan dan keyword yang berlebihan.

18. Tidak tumpang tindih iklan adsense dengan gambar lain/ popup dan sejenisnya

Wednesday, April 13, 2011

Google Webmaster Tool adalah alat yang disediakan google untuk melihat dan menilai blog kita .Dengan menggunakan Google Webmaster Tool kita dapat lebih mudah melakukan langkah-langkah SEO Yang harus di jalankan. Google Webmaster Tool dapat kita dapatkan secara gratis dan mudah, yang harus kita miliki hanya akun google. Pasa pakar SEO juga sangat menganjurkan menggunakan Google Webmaster Tool. Karena dari tadi saya ngomongin Google Webmaster Tool berarti dalam postingan kali ini saya akan menerangkan dan menjelaskan Cara Menggunakan Google Webmaster Tool Silakan ikuti langkah-langkah berikut Untuk Menggunakan Google Webmaster Tool :

1.Login Ke http://www.google.com/webmasters/tools  Jika anda sudah login ke blogger maka situs ini akan login secara otomatis dengan akun google kamu.

2.Setelah muncul tampilan dashboard isikan alamat blog kamu di kotak teks lalu klik Add Site.

3.Setelah kamu mengklik Add Site maka URL blog kamu ditambahkan ke Google Webmaster Tool. walaupun begitu kamu perlu memverifikasi URL blog kamu terlebih dahulu .Tujuanya untuk meyakinkan apakah kamu pemilik dari blog yang kamu daftarkan.

4.Kemudian pilih verifikasi Dengan Meta Tag.

5.Setelah muncul Kode Meta Tag untuk Verifikasi Copy kode tersebut ke blog kamu,Caranya Login ke blogger lalu klik Tata Letak lalu pilih Edit HTML. Setelah itu cari kode <head> biar lebih gampang cari kode tersebut Gunakan tombol CTRL+F .Klo udah ketemu kode <head> nya paste kode Meta Tag dari Google Webmaster Tool tepat di bawah <head> setelah itu Save Template

6.Setelah itu balik lagi ke halaman Google Webmaster Tool lalu klik verify . setelah blog kamu Terverifikasi maka status blog kamu di Google Webmaster Tool menjadi verified

nah jika selesai dan verified jangan lupa ucapkan Alhamdulillah....

Cara pasang shoutmix atau kotak komentar
Salam Sejahtera All Blogger .hehehe Dalam Postingn Kali ini saya membahas bagaimana cara memasang shoutbox/shoutmix.ShoutBox Atau Shoutmix adalah kotak komentar yang berguna untuk menampung komentar atau sekedar untuk blogwalking,Promosi atau sekedar iseng..hehehe Langsung saja ke TKP

Ikuti Langkah Berikut

1.Klik www.shoutmix.com atau Klik Disini
Untuk Langsung Menuju form pendaftaran.

2.Isilah form pendaftaran dengan Data diri anda.
-Shoutbox ID : Isikan dengan nama anda
-Choose password: Isikan dengan paswod yang anda inginkan
-Retype password: Isikan ulang dengan paswod yang tadi anda masukan pada Form choose password
-Name: Isikan Dengan nama anda
-Email: isikan dengan email anda

3.Lalu Klik radio buton Yang Ada sebelum teksI have read and agree to the Terms of Service.
Dan Klik Continue.

4.Setelah Itu Klik get code Untuk Mendapatkan Scipt html.

5.Copy kode tersebut ke blog anda.
Caranya
-Login ke blogger
-Setelah Itu Klik Menu TATA LETAK
-Lalu Pilih HTML
-Lalu paste kode tersebut
-terakhir...jangan lupa di save....

Cara Membuat Blog di Blogspot

Cara Buat Blog

Bagaimana CARA BUAT BLOG ? dalam postingan kali ini saya akan membahas bagaimana Cara buat blog di blogspot. sebelum Membuat Blog tentunya kamu sudah tau apa itu blog kan ? jika belum tau saya akan menerangkan sedikit apa itu blog,blog sebetulnya adalah merupakan salah satu bentuk website yang bisa dibuka melalui web browser .sebelum kita praktek Bikin Blog Di Blogspot saya akan menjelaskan knapa harus Buat Blog Di Blogspot ? jawabanya adalah karena blogspot/blogger adalah penyedia blog gratisan satu-satunya yang menyediakan fasilitas berbasis GUI (Graphicai User Interface) atau antar muka grafis untuk menambah aksesoris didalam blog .dan fasilitas ini tidak dimiliki penyedia blog gratisan lainya. Silakan ikuti langkah-langkah CARA BUAT BLOG Berikut ini :

1.Silakan Klik http://www.blogger.com

2.Setelah halaman blogger terbuka silakan klik tanda panah yang ada tulisan Ciptakan Blog Anda

3.Setelah itu isi formulir pendaftaran pembuatan blog seperti :
-Alamat Email isikan dengan alamat email.
-Ketik ulang alamat email isi lagi dengan alamat email yang tadi kamu masukkan.
-Masukan sebuah password Isikan dengan password email kamu.
-Ketik ulang sandi Isi lagi dengan password yang tadi.
-Nama TampilanIni adalah nama tampilan blog kamu .isikan dengan apa saja bisa juga dengan nama kamu .
-Verifikasi kata ketikan huruf-huruf yang ada pada gambar.
-kemudian beri tanda centang pada gambar.

4.Kemudian klik "Lanjutkan"

5.Pada langkah ke 2 ini adalah langkah untuk pemberian nama dan link URL atau alamat blog kamu.

6.Isikan kotak teks Judul Blog dengan judul blog yang kamu inginkan.

7.Isikan Blog ULR dengan alamat blog yang kamu inginkan, misalnya aja http://ajisgagap.blogspot.com

8.Kemudian klik "lanjutkan"

9.Langkah selanjutnya adalah memilih template. setelah kamu memilih template silakan klik "lanjutkan"

10.Langkah terakhir adalah akan muncul pemberitahuan bahwa blog kamu sudah jadi.

11.Klik tanda panah "Mulai Blogging" Untuk memulai mengisi artikel blog kamu

Perlunya Judul pada meta Tag

Judul pada Meta Tag Memang sangat diperlukan Untuk SEO.Mengapa Diperlukan ? karena judul/Title pada Meta Tag berfungsi untuk memperjelas Dari Meta Tag Itu sendiri. Pada hakikatnya setelah kita memasang Judul pada Meta Tag Di blog kita nantinya yang muncul di blog kita bukan Judul blog ataupun Judul postingan melainkan judul Dari Meta Tag. Namun ini hal tidak mempengaruhi hasil pencarian di search engine Tapi justu malah membantu . Jika kita sudah merubah judul blog kita menjadi judul postingan di mesin pencari tetap yang akan tampil dari kata kunci blog kita adalah judul postingan Namun di belakangnya akan di ikuti dengan judul Meta Tag . Bagaimana cara menambahkan Meta Tag Dengan Title,Caranya anda hanya perlu menambahkan Kode <title>Judul 1 | Judul 2 | Judul 3</title> Untuk lebi jelasnya lihat Meta Tag Di bawah :

<meta name="description" content="Free Web tutorials" />
<meta name="keywords" content="HTML,CSS,XML,JavaScript" />
<meta name="author" content="Hege Refsnes" />
<meta http-equiv="Content-Type" content="text/html;charset=ISO-8859-1" />

Keterangan : Meta Tag Di atas belum Menggunakan Title/judul. Dan Lihat Contoh Meta Tag Di bawah ini :

<title>Free web tutorial | Meta Tags | HTML</title>
<meta name="description" content="Free Web tutorials" />
<meta name="keywords" content="HTML,CSS,XML,JavaScript" />
<meta name="author" content="Hege Refsnes" />
<meta http-equiv="Content-Type" content="text/html;charset=ISO-8859-1" />

Kode yang berwarna merah adalah title dari Meta Tag Jadi kalo kamu pengen menambahkan title/judul pada Meta Tag Blog kamu silakan Taro kode yang berwarna merah tadi di atas Meta Tag Blog kamu dan ganti judulnya dengan keterangan blog kamu .Biasanya Meta Tag Berada atau di taro di bawah tag <head>. Cara ini sangat di anjurkan untuk Tekhnik SEO . Dan sebaiknya judul dari meta tag tidak lebih dari 6 kata.

Cara memasang Meta tag

Apa itu Meta Tag ? Meta tag Adalah suatu informasi penting yang menjadi kata kunci sebuah blog . Agar memudahkan mesin mencari Kata kunci web/blog anda .Meta tag Perlu keberadaanya karena untuk menyampaikan keyword/kata kunci kepada mesin pencari tentans isi dari suatu blog.

Berikut adalah bagaimana cara memasang meta tag. Memasang meta tag di blog cukup mudah . Ikuti langkah-langkah berikut :
Copy paste Kode di bawah ini Dan letakan meta tag tersebut di bawah kode .<title><data:blog.pageTitle/></title> Dan jangan lupa mengubah Deskripsi yang berwarna biru sesuai dengan deskripsi blog anda .

<meta content=' Tulis deskirpsi blog anda disini' name='description'/>
<meta content='Kata kunci 1,Kata Kunci 2.Dan seterusnya.' name='keywords'/>
<meta content='INDEX, FOLLOW' name='ROBOTS'/>

Keterangan Meta Tag:
-Ganti kode tulis deskripsi blog anda di sini dengan deskripsi blog anda.
-Dan ganti kode Kata kunci 1,Kata Kunci 2.Dan seterusnya Dengan kata kunci yang sesuai dengan blog anda.

SEO stands for Search Engine Optimization and is of critical importance in marketing if one's goal is to have their site be found on the internet. Search engines such as Google and others look for information on a website and if it is there they will rank the site at a higher level. When a website is posted live to the internet the only people who know it is there are the webmaster and the company. The site simply has to be promoted. SEO is an excellent tool that helps create blog posts and articles, social book-marking and getting indexed by search engines. Faster results and getting noticed will be the reward. Added benefits include:
• creating internet marketing web pages
• making one an expert
• knowledge in what one wants an outsourcer to do
• competitiveness
• keeping a virtual lookout on the network

How does one go about learning SEO? Initially just getting started, learning it and doing it is a good course of action. Equally, there is nothing to stop the newcomer to SEO marketing to start a site and be able to figure out what works by trial and error. Continuing along the learning process, it is a great idea to start reading information on SEO like blogs and books, watching SEO tutorials on video sites, keeping an eye on the SEO experts on Twitter and being sure to attend conferences. Online courses are available everywhere and are often free of charge.

Cell phones are a surprisingly growing import vehicle of possibilities in marketing. The potential customers and readers for business sites is increasing every day because people all over the world are now able to log onto the internet on a variety of wireless technology devices including cell phones and tablets. A business is now able to reach their customers and followers from just about anywhere in the world at any time of day or night.

Going mobile with marketing is much better that the old way of placing ads in newspapers and other print media where the only people that see it are the people who have purchased the paper or magazine. If the company has a well optimized website, the potential of customers from all over the world finding what they are looking for on that site is far greater and the potential for success is simply huge.

So many businesses are having their websites professionally optimized to increase their chances of being found online. Unfortunately some companies are forgetting the search engine optimization that is needed in order to fill in the gaps and help more customers find their newly optimized website online. Never forget the SEO portion of optimization! You competitors sure haven't and if you do not take advantage of SEO, you may be left behind in your niche which can have disastrous results when your competition leaves your website in their website's shadow and traffic.

When a website continues its optimization strategy and is successful at being found by its customers on a regular basis, the leads and sales potential has ultimately been opened up for unlimited possibilities. Leads and sales opportunities should be collected on a regular basis with some sort of opt-in email address collection process. Once the SEO and traffic generation are combined this strategy will work, and work very well. A targeted list of leads and potential sales that people have chosen to participate in can be built for use in continued marketing efforts.

Since 1995 when the internet started becoming a household word businesses and private individuals have come to realize the advantages it represents for internet marketing. Those who have not seen the light almost twenty years later will be at a great economic disadvantage if they left this opportunity for exposing one's business on a global scale to pass by.

Wednesday, March 23, 2011

List of search engine 2

List of search engine


General

Search engine optimization (SEO) copywriting is textual composition for web page marketing that emphasizes skillful manipulation of the page's wording to place it among the first results of a user's search list, while still producing readable and persuasive content.
The text appearing at specific locations, such as in the title tag and the Meta Tag of the page's code, gets special attention during SEO, because search engines compare information found there with other pages to determine relevance. However, SEO copywriters also strive for unique written content on the page, distinguishing it from similar pages competing for placement in the search results. Other factors that determine relevance during a search are the page's Keyword Density, the placement of the keywords, and the number of links to and from the page from other pages.

As a marketing strategy

SEO is not necessarily an appropriate strategy for every website, and other Internet marketing strategies can be much more effective, depending on the site operator's goals. This includes paid search advertising which has its own version of SEO called ATO (Ad Text Optimization). A successful Internet marketing campaign may drive organic traffic, achieved through optimization techniques and not paid advertising, to web pages, but it also may involve the use of paid advertising on search engines and other pages, building high quality web pages to engage and persuade, addressing technical issues that may keep search engines from crawling and indexing those sites, setting up analytics programs to enable site owners to measure their successes, and improving a site's conversion rate.

White hat versus black hat

SEO techniques are classified by some into two broad categories: techniques that search engines recommend as part of good design, and those techniques that search engines do not approve of and attempt to minimize the effect of, referred to as spamdexing. Some industry commentators classify these methods, and the practitioners who employ them, as either white hat SEO, or black hat SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites will eventually be banned once the search engines discover what they are doing.

Increasing prominence

A variety of methods can increase the prominence of a webpage within the search results. Cross linking between pages of the same website to provide more links to most important pages may improve its visibility. Writing content that includes frequently searched keyword phrase, so as to be relevant to a wide variety of search queries will tend to increase traffic. Updating content so as to keep search engines crawling back frequently can give additional weight to a site. Adding relevant keywords to a web page's meta data, including the title tag and meta description, will tend to improve the relevancy of a site's search listings, thus increasing traffic. URL normalization of web pages accessible via multiple urls, using the "canonical" meta tag or via 301 redirects can help make sure links to different versions of the url all count towards the page's link popularity score

Preventing crawling

To avoid undesirable content in the search indexes, webmasters can instruct spiders not to crawl certain files or directories through the standard robots.txt file in the root directory of the domain. Additionally, a page can be explicitly excluded from a search engine's database by using a meta tag specific to robots. When a search engine visits a site, the robots.txt located in the root directory is the first file crawled. The robots.txt file is then parsed, and will instruct the robot as to which pages are not to be crawled. As a search engine crawler may keep a cached copy of this file, it may on occasion crawl pages a webmaster does not wish crawled. Pages typically prevented from being crawled include login specific pages such as shopping carts and user-specific content such as search results from internal searches. In March 2007, Google warned webmasters that they should prevent indexing of internal search results because those pages are considered search spam

Getting indexed

The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Some search engines, notably Yahoo!, operate a paid submission service that guarantee crawling for either a set fee or cost per click. Such programs usually guarantee inclusion in the database, but do not guarantee specific ranking within the search results. Two major directories, the Yahoo Directory and the Open Directory Project both require manual submission and human editorial review. Google offers Google Webmaster Tools, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that aren't discoverable by automatically following links.

Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled. Additionally, search engines sometimes have problems with crawling sites with certain kinds of graphic content, flash files, portable document format files, and dynamic content

Relationship with search engines

By 1997 search engines recognized that webmasters were making efforts to rank well in their search engines, and that some webmasters were even manipulating their rankings in search results by stuffing pages with excessive or irrelevant keywords. Early search engines, such as Infoseek, adjusted their algorithms in an effort to prevent webmasters from manipulating rankings.
Due to the high marketing value of targeted search results, there is potential for an adversarial relationship between search engines and SEO service providers. In 2005, an annual conference, AIRWeb, Adversarial Information Retrieval on the Web, was created to discuss and minimize the damaging effects of aggressive web content providers.

History of SEO

Webmasters and content providers began optimizing sites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters needed to do was submit the address of a page, or URL, to the various engines which would send a "spider" to "crawl" that page, extract links to other pages from it, and return information found on the page to be indexed. The process involves a search engine spider downloading a page and storing it on the search engine's own server, where a second program, known as an indexer, extracts various information about the page, such as the words it contains and where these are located, as well as any weight for specific words, and all links the page contains, which are then placed into a scheduler for crawling at a later date.

what is " SEO "

Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.

 

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